Earlier this month Deep attended a meetup – Berlin Startup Sales meetup.
Big deal? Well, he was a speaker in that meetup, not just there for a free pizza and networking.
Thanks to EyeQuant though, without them, this wouldn’t have happened. They organized the whole meeting.
Long story short, the theme was book reviews. This meetup was like a regular night at the book club except that you get to share stuff from sales world and not romantic novels’ plot twists. People gather there and talk about their insights on sales from books by the thought leaders. Great way to share knowledge, if you ask me.
And SalesChakra is all about that written sales knowledge.
Psst.. Check our previous book reviews:
Basically, 4 books were discussed:
- The Challenger Sale by Mathew Dixon and Brent Adamson
- Predictable revenue by Aaron Ross and Marylou Tyler
- Selling to big companies by Jill Konrath
- SHIFT by Craig Elias and Shanto Tibor
Quite a lineup, I bet you already regret missing it.
Don’t worry! Deep recorded the whole meetup and uploaded to SalesChakra’s Youtube channel for everyone to see!
Here’s the first part where Dominic Harkness discussed the key takeaways from Challenger Sales. Great insights and I’m sure if you need to read that one B2B sales book – this one very well might be it. And if you’re a startup – grab it asap!
And Dominic’s review:
[video_lightbox_youtube video_id=”JNvRDDACvT8″ width=”1280″ height=”720″ anchor=”https://saleschakra.com/en/wp-content/uploads/2016/09/challenger-sales.png”]
The second part had Nikol Kadim to present the Predictable Revenue. This was the book on establishing sales processes and not only that but make them repeatable and scalable. Have a look at the video and decide if that’s something you want to learn more about. However, I’m pretty certain that you want to have a healthy pipeline, so pick it up now!
[video_lightbox_youtube video_id=”IpNIMLG0m6w” width=”1280″ height=”720″ anchor=”https://saleschakra.com/en/wp-content/uploads/2016/09/predictable-revenue.png”]
The third part was a little older book. Well, what is old in times like these, right?
Anyways, it’s Jill Konrath’s Selling to Big Companies and it was reviewed by Rory Gallagher. Despite being a little older book in the list it’s still highly relevant in today’s B2B market. However, it is more directed into offering your product to enterprises. If you just happen to be in that market – you will not waste your time if you decide to read it:
[video_lightbox_youtube video_id=”ekeTJ_B103Y” width=”1280″ height=”720″ anchor=”https://saleschakra.com/en/wp-content/uploads/2016/09/big-companies.png”]
The final part of the night was where Deep shared his opinion on the SHIFT selling. We got really excited about SHIFT selling as we already been posting about trigger based selling and this book was just an icing on the cake. Loved the approach.
[video_lightbox_youtube video_id=”SytLLmnE674″ width=”1280″ height=”720″ anchor=”https://saleschakra.com/en/wp-content/uploads/2016/09/berlin-startup-sales-meetup-thumb2.png”]
If you’re a sales book nerd like we are, I’m sure you will find these meetups a great way to connect with like-minded people. I’m certain there are local sales meetups in your town, so be sure to check Meetup app itself. And we highly suggest to do it as it helps to not only spread the knowledge, but also to connect with people that are relevant in your field and in your local city.
by Jonas Matkevicius
Jonas is a marketing specialist at SalesChakra. He is a certified inbound marketer who drives social media engagement and optimizes content for audiences. He loves to write on sales, non profits and entrepreneurship.