{"id":3026,"date":"2016-09-15T18:21:32","date_gmt":"2016-09-15T12:51:32","guid":{"rendered":"https:\/\/saleschakra.com\/en\/?p=3026"},"modified":"2016-12-02T14:56:12","modified_gmt":"2016-12-02T09:26:12","slug":"summary-berlin-startup-sales-meetup","status":"publish","type":"post","link":"https:\/\/saleschakra.com\/en\/summary-berlin-startup-sales-meetup\/","title":{"rendered":"Summary of Berlin Startup Sales Meetup and Why You Have to Attend One?"},"content":{"rendered":"[vc_row type=&#8221;in_container&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; class=&#8221;para&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; el_class=&#8221;custom-inline-icons-twt&#8221; width=&#8221;1\/1&#8243;][vc_column_text]Earlier this month Deep attended a meetup &#8211; <a href=\"http:\/\/www.meetup.com\/Berlin-Startup-Sales-Meetup\/events\/233063932\/\" target=\"_blank\">Berlin Startup Sales meetup<\/a>.<\/p>\n<p>Big deal? Well, he was a speaker in that meetup, not just there for a free pizza and networking.<\/p>\n<p>Thanks to <a href=\"http:\/\/www.eyequant.com\/\" target=\"_blank\">EyeQuant<\/a> though, without them, this wouldn\u2019t have happened. They organized the whole meeting.<\/p>\n<p>Long story short, the theme was book reviews. This meetup was like a regular night at the book club except that you get to share stuff from sales world and not romantic novels\u2019 plot twists. People gather there and talk about their insights on sales from books by the thought leaders. Great way to share knowledge, if you ask me.<\/p>\n<p>And SalesChakra is all about that written sales knowledge.<\/p>\n<h4>Psst.. Check our previous book reviews:<\/h4>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_background&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; width=&#8221;1\/1&#8243;][recent_posts style=&#8221;default&#8221; category=&#8221;book-reviews&#8221; columns=&#8221;3&#8243; posts_per_page=&#8221;3&#8243;][\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; class=&#8221;para&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; el_class=&#8221;custom-inline-icons-twt&#8221; width=&#8221;1\/1&#8243;][vc_column_text css=&#8221;.vc_custom_1474022976776{margin-bottom: 2% !important;}&#8221;]\n<h4>Basically, 4 books were discussed:<\/h4>\n<ol>\n<li>The Challenger Sale by Mathew Dixon and Brent Adamson<\/li>\n<li>Predictable revenue by\u00a0Aaron Ross and Marylou Tyler<\/li>\n<li>Selling to big companies by Jill Konrath<\/li>\n<li>SHIFT by Craig Elias and Shanto Tibor<\/li>\n<\/ol>\n<p>Quite a lineup, I bet you already regret missing it.<\/p>\n<p>Don\u2019t worry! Deep recorded the whole meetup and uploaded to <a href=\"https:\/\/www.youtube.com\/channel\/UCuvyKUoyeM94_StlyVLdPkQ\" target=\"_blank\">SalesChakra\u2019s Youtube channel<\/a> for everyone to see!<\/p>\n<p>Here\u2019s the first part where <strong>Dominic Harkness<\/strong> discussed the key takeaways from Challenger Sales. Great insights and I\u2019m sure if you need to read that one B2B sales book &#8211; this one very well might be it. And if you\u2019re a startup &#8211; grab it asap!<\/p>\n<p><em><a href=\"https:\/\/www.amazon.com\/Challenger-Sale-Control-Customer-Conversation\/dp\/1591844355\" target=\"_blank\">Link to the book<\/a>\u00a0| <a href=\"https:\/\/www.linkedin.com\/in\/harknessdominic\" target=\"_blank\">Dominic&#8217;s LinkedIn<\/a><\/em><\/p>\n<h4>And Dominic\u2019s review:<\/h4>\n[video_lightbox_youtube video_id=&#8221;JNvRDDACvT8&#8243; width=&#8221;1280&#8243; height=&#8221;720&#8243; anchor=&#8221;https:\/\/saleschakra.com\/en\/wp-content\/uploads\/2016\/09\/challenger-sales.png&#8221;]\n<p>&nbsp;<\/p>\n<p>The second part had <strong>Nikol Kadim<\/strong> to present the Predictable Revenue. This was the book on establishing sales processes and not only that but make them repeatable and scalable. Have a look at the video and decide if that\u2019s something you want to learn more about. However, I\u2019m pretty certain that you want to have a healthy pipeline, so pick it up now!<\/p>\n<p><em><a href=\"https:\/\/www.amazon.com\/dp\/0984380213\/\" target=\"_blank\">Link to the book<\/a>\u00a0| <a href=\"https:\/\/www.linkedin.com\/in\/nikolkadim\" target=\"_blank\">Nikol&#8217;s LinkedIn<\/a><\/em><\/p>\n<h4>Nikol\u2019s review<\/h4>\n[video_lightbox_youtube video_id=&#8221;IpNIMLG0m6w&#8221; width=&#8221;1280&#8243; height=&#8221;720&#8243; anchor=&#8221;https:\/\/saleschakra.com\/en\/wp-content\/uploads\/2016\/09\/predictable-revenue.png&#8221;]\n<p>&nbsp;<\/p>\n<p>The third part was a little older book. Well, what is old in times like these, right?<\/p>\n<p>Anyways, it\u2019s Jill Konrath\u2019s Selling to Big Companies and it was reviewed by <strong>Rory Gallagher<\/strong>. Despite being a little older book in the list it\u2019s still highly relevant in today\u2019s B2B market. However, it is more directed into offering your product to enterprises. If you just happen to be in that market &#8211; you will not waste your time if you decide to read it:<\/p>\n<p><em><a href=\"https:\/\/www.amazon.com\/Selling-Big-Companies-Jill-Konrath\/dp\/1419515624\/\" target=\"_blank\">Link to the book<\/a>\u00a0| <a href=\"https:\/\/www.linkedin.com\/in\/roryg11\" target=\"_blank\">Rory&#8217;s LinkedIn<\/a><\/em><\/p>\n<h4>Rory\u2019s review<\/h4>\n[video_lightbox_youtube video_id=&#8221;ekeTJ_B103Y&#8221; width=&#8221;1280&#8243; height=&#8221;720&#8243; anchor=&#8221;https:\/\/saleschakra.com\/en\/wp-content\/uploads\/2016\/09\/big-companies.png&#8221;]\n<p>&nbsp;<\/p>\n<p>The final part of the night was where <strong>Deep<\/strong> shared his opinion on the SHIFT selling. We got really excited about SHIFT selling as we already been posting about trigger based selling and this book was just an icing on the cake. Loved the approach.<\/p>\n<p><em><a href=\"https:\/\/www.amazon.com\/Shift-Harness-Trigger-Prospects-Customers\/dp\/1450240070\/\" target=\"_blank\">Link to the book<\/a>\u00a0| <a href=\"https:\/\/www.linkedin.com\/in\/deepankerdua\" target=\"_blank\">Deep&#8217;s LinkedIn<\/a><\/em><\/p>\n<h4>Deep\u2019s review<\/h4>\n[video_lightbox_youtube video_id=&#8221;SytLLmnE674&#8243; width=&#8221;1280&#8243; height=&#8221;720&#8243; anchor=&#8221;https:\/\/saleschakra.com\/en\/wp-content\/uploads\/2016\/09\/berlin-startup-sales-meetup-thumb2.png&#8221;]\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/saleschakra.com\/en\/all-in-one-trigger-event-selling\/\" target=\"_blank\"><img fetchpriority=\"high\" decoding=\"async\" class=\"cta-img aligncenter wp-image-3054 size-full\" src=\"https:\/\/saleschakra.com\/en\/wp-content\/uploads\/2016\/09\/cta-trigger-event-bundle_2.png\" alt=\"startup sales meetup\" width=\"720\" height=\"330\" srcset=\"https:\/\/saleschakra.com\/en\/wp-content\/uploads\/2016\/09\/cta-trigger-event-bundle_2.png 720w, https:\/\/saleschakra.com\/en\/wp-content\/uploads\/2016\/09\/cta-trigger-event-bundle_2-300x138.png 300w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/a><\/p>\n<p>If you\u2019re a sales book nerd like we are, I\u2019m sure you will find these meetups a great way to connect with like-minded people. I\u2019m certain there are local sales meetups in your town, so be sure to check <a href=\"http:\/\/www.meetup.com\/find\/\" target=\"_blank\">Meetup app itself<\/a>. And we highly suggest to do it as it helps to not only spread the knowledge, but also to connect with people that are relevant in your field and in your local city.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_background&#8221; bg_color=&#8221;#f2f4f5&#8243; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;padding-2-percent&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; width=&#8221;1\/1&#8243;][vc_row_inner][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; el_class=&#8221;author-img&#8221; width=&#8221;1\/4&#8243;][image_with_animation image_url=&#8221;1276&#8243; alignment=&#8221;center&#8221; animation=&#8221;None&#8221;][\/vc_column_inner][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; el_class=&#8221;author-desc&#8221; width=&#8221;3\/4&#8243;][vc_column_text]\n<h3><span style=\"color: #a8a8a9;\">by<\/span> Jonas Matkevicius<\/h3>\n<p>Jonas is a marketing specialist at\u00a0<a href=\"https:\/\/saleschakra.com\/en\/\" target=\"_blank\">SalesChakra<\/a>. He is a certified inbound marketer who drives social media engagement and optimizes content for audiences.\u00a0He loves to write on sales, non profits and entrepreneurship.<\/p>\n<p><a style=\"border-bottom: none!important;\" href=\"http:\/\/twitter.com\/JonasMatk\" target=\"_blank\"><i class=\"icon-default-style fa fa-twitter-square accent-color\"><\/i><\/a>\u00a0\u00a0<a style=\"border-bottom: none!important;\" href=\"http:\/\/lt.linkedin.com\/in\/jonasmatkevicius\" target=\"_blank\"><i class=\"icon-default-style fa fa-linkedin-square accent-color\"><\/i><\/a>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>E<\/p>\n","protected":false},"author":1,"featured_media":3049,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[40],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Summary of Berlin Startup Sales Meetup and Why You Have to Attend One?<\/title>\n<meta name=\"description\" content=\"Earlier this month Deep attended a meetup - Berlin Startup Sales Meetup. 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