{"id":2642,"date":"2016-08-12T10:00:13","date_gmt":"2016-08-12T04:30:13","guid":{"rendered":"https:\/\/saleschakra.com\/en\/?p=2642"},"modified":"2016-12-02T14:59:51","modified_gmt":"2016-12-02T09:29:51","slug":"sales-acceleration-principles","status":"publish","type":"post","link":"https:\/\/saleschakra.com\/en\/sales-acceleration-principles\/","title":{"rendered":"What is Sales Acceleration?"},"content":{"rendered":"[vc_row type=”in_container” scene_position=”center” text_color=”dark” text_align=”left” class=”para” overlay_strength=”0.3″][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ el_class=”custom-inline-icons-twt” width=”1\/1″][vc_column_text css=”.vc_custom_1470991075186{margin-bottom: 2% !important;}”]Some may argue, Sales Acceleration is a buzzword that was popularized by technologies like insidesales.com<\/a>. However, if arriving faster at predictable sales outcomes is the goal, then Sales Acceleration has existed in many forms: Sales Enablement, Sales Productivity, Sales Efficiency, Sales Training & Coaching.<\/p>\n

As Jim Keenan puts it “It is the ability to remove latency between the time you connect with a contact and delivery of the sale<\/a>”<\/p>\n

Simply said, Sales Acceleration is a combination of \u00a03 things – proven sales process, technology and winning sales rep behavior<\/strong> that improves the prospect connect ratio, increases velocity of deals across the sales stages and reduces deals attrition.<\/p>\n

Now, sticking with our theme of B2B SaaS companies, exact tactics and strategies you may use for sales acceleration would differ from stages of your startup evolution: from first 4 customers to 40 customers to 400 customers.<\/p>\n

At each stage, the sales acceleration toolkit, playbook and sales attitude varies greatly, which is central to\u00a0sales predicament of tech startup founders.<\/a><\/p>\n

\"sales-acc-venn\"<\/h3>\n

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So\u2026? Is sales acceleration for you?<\/h2>\n

We discuss some signs and symptoms which might be slowing your sales engine down. And these tell-tale signs usually involve inefficient sales process, rusty toolsets and self-defeating sales behaviors.[\/vc_column_text][vc_column_text]\n

1. Efficient Sales Process for Acceleration<\/h3>\n
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“Make Sales Process repeatable, scalable and predictable!”<\/em><\/h4>\n

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Everything starts with hiring the right executives (and\u00a0Chief Sales Officer<\/a>, as the first executive). Defining your ideal customer set comes close second.<\/p>\n

Does your rep know where to find ideal target set? Have you defined your multi-touch outbound strategy? Do you have a way to measure its effectiveness? And more importantly, change what\u2019s not working?<\/p>\n

Does your sales team know where to find and get resources to help them close deals faster?<\/p>\n

How do you tell if your sales process is designed to perform? Here is how to tell:<\/p>\n[\/vc_column_text][vc_row_inner el_id=”table”][vc_column_inner column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ width=”1\/1″][vc_column_text css=”.vc_custom_1470995001587{margin-top: 5% !important;margin-bottom: 5% !important;}”]\n

Signs your Sales Process is slowing you down.<\/h4>\n[\/vc_column_text]
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